The stage where
performance leaders
set the year ahead
January 19–20, 2026
OTEAcademy, Athens
Performance Marketing is evolving fast. Automation and AI are reshaping the game, while marketers are called to step up as strategists who drive measurable business growth. Or they risk being left behind by faster-moving competitors.
That’s why we created PERFORM 2026 | The Growth Engine Conference: the definite event that unites BOUSSIAS’ two successful Performance Marketing conferences into a single, unmissable stage for leaders who shape what’s next.
Over two days, you’ll join 300+ of the sharpest CMOs, agency executives, and performance experts for global keynotes, unfiltered debates, and hands-on sessions.
- Search in the Era of AI
- AI in Performance Marketing
- Strategy & Creativity
- Measurement, Attribution & Analytics
If you’re serious about business growth, PERFORM 2026 is the stage you need to be on.
Don’t miss out!
Secure your place at PERFORM 2026 today and take advantage of the 10% Early Bird discount — available only until 08.12.2025.
Seats are limited, so act now and make sure you’re part of the event where performance leaders set the year ahead.
1 Conference, 2 Days
PERFORM is more than a conference. It’s the point of convergence for senior marketers, agencies, and platforms; a place where strategies are sharpened, partnerships are built, and the year ahead is set.
Day 1 (January 19): Strategic & Inspirational
Big-picture insights, visionary talks, and actionable growth strategies through keynotes, panel discussions, and case studies.
Day 2 (January 20): Deep-Dive & Interactive
More intimate, hands-on formats: plenary talks, Ask the Expert sessions, panel discussions, and focused workshops. Designed for direct application and practical takeaways.
Why you should attend
Whether you’re aiming to sharpen your performance strategy, integrate AI effectively, or drive long-term business growth, PERFORM 2026 gives you the insights, tools, and community to stay ahead of the competition.
- You’ll learn how to:
- Key Highlights:
- Master Search in the AI Era — adapt to a world where discovery is driven by generative AI and social platforms.
- Harness AI for Growth — move beyond automation to innovation, working smarter alongside the machines.
- Embrace Strategy & Creativity – design growth strategies that go beyond platform mechanics, blending storytelling and commercial growth.
- Rethink Measurement & Attribution – prove ROI and secure your budget in a privacy-first world.
- Global Experts: Learn from industry leaders from across Europe.
- Expert Panels: Join open, honest discussions tackling the real challenges marketers face today.
- Premium Networking: Exchange ideas with top-tier marketers, strategists, and innovators from leading brands and agencies.
International Speakers
Get inspired by a stellar lineup of 20+ international voices and local experts — from global thought leaders to platform representatives and brand innovators.
Speakers from the Greek Market
Who Will Be There
- CMOs & Marketing Directors
- Performance Marketers, Brand Managers & Digital Strategists
- SEO & Paid Media Experts
- Agency Execs & Media Professionals
- Data, Analytics & MarTech Specialists
Why Sponsor
Showcase your expertise at the most important performance marketing stage of the year. Sponsorship at PERFORM gives you:
- DIRECT ACCESS TO TARGET MARKET
- BRAND AWARENESS
- LEAD GENERATION
- COMMUNITY ENGAGEMENT
- NETWORKING
- Showcase your capabilities directly to decision-makers in a setting built for engagement.
- Create meaningful interactions through on-site activations, talks, and demos.
- Increase visibility across physical and digital channels through our hybrid promotional model.
- Align your brand with cutting-edge performance themes and world-class speakers.
- Build qualified leads through interactions with a targeted, senior-level audience.
- Accelerate deal cycles by engaging during and after the event.
- Join a community that drives the future of marketing performance in Greece.
- Deepen connections with current customers and partners in a dynamic environment.
- Meet decision-makers shaping the next phase of marketing innovation.
- Create new relationships and unlock collaborative opportunities.
Interested in Sponsoring?
If you are interested in showcasing your brand name and services in front of a highly engaged audience, please leave us a message below and we will contact you.
Gold Sponsor
Aleph is a team of global digital experts who thrive on helping local markets grow.
We provide solutions for global, regional and local digital players to access global capabillties.
Our teams span 5 continents, speaking 60+ languages to propel businesses forward on global platforms.
We drive everything from advertising across the world’s most renowned digital media platforms to credit underwriting and cross border payments in 49 local currencies.
We’re proud to prioritize nurturing industry talent with our free learning platform, Digital Ad Expert.
With our proprietary technologies and support from our fast-moving teams, our partners stay ahead of what’s next.
We’re a global force powered by local experts.
Audiovisual support
CONEQ provides technical equipment and services to any kind of event. With our Simultaneous Interpretation Systems, Conference Systems, AudioVisual Equipment we support events and provide the best service to our customers. Our professionalism, our high quality of service and state of the art equipment offered to over 600 large and of great significance conferences during the last 5 years have certainly contributed to our constant uptrend. Call us at (+30) 211 2163453. or email us at [email protected]
Official Publication
Contact Us
Faidra Baritaki, T: +30 217 7776 192, E: [email protected]
Dannos Tsakalos, Τ: +30 217 7776 151, E: [email protected]