Elena Tsiknakou

Elena Tsiknakou is the Chief Revenue Officer of Project Agora, the exclusive partner of tech giant Taboola in 22 markets in EMEA. She leads commercial strategy and advertiser growth across the region.
With over a decade of experience in AdTech and digital media, Elena has worked closely with brands, agencies, and publishers helping them to drive performance and innovation with native advertising.
She is passionate about building high-performing teams and bridging data-driven strategy with creative execution.

Presentation Title (19/1):
"Powering Performance Beyond Search & Social"

As social media costs rise and returns diminish, brands and advertisers are challenged to find sustainable growth.

This session explores how advertisers can expand beyond search and social to reach new audiences, scale performance, and amplify their message across the open web.

Discover how to unlock AI-driven, untapped opportunities that deliver stronger results and long-term impact.