Andi Jarvis

Andi Jarvis is the Founder and Chief Strategy Officer of Eximo Marketing, a marketing-strategy consultancy operating in Belfast and Liverpool.

He hosts the Strategy Sessions podcast, a show that interviews some of the best marketers in the world, including Seth Godin, Rory Sutherland and April Dunford.

With an MSc in Marketing and a Marketing Week Mini-MBA, Andi also teaches marketing at Liverpool John Moores University and at the University of Vaasa in Finland. He leads Eximo & Friends with Barnardo’s, a pro bono initiative where marketers provide consultations to small businesses in return for donations supporting refugees.

Outside work, Andi is a proud father and an avid enthusiast of BBQ, rugby league, boxing and cricket.

Presentation Title (19/1):
"Back To The Future 2*"

As the age of AI takes over, you'd be forgiven for thinking that everything we know about marketing is going to change.
But it won't. People, not robots, remain at the heart of marketing and when we understand what motivates people, we become much better marketers. And when was all the great science into marketing and human behaviour done? Years ago...
So strap yourself in as we get Back To The Future (again*) to discover why the future of marketing might not look too different to the past.

* You don't need to have seen Andi's first Back To The Future presentation for this keynote to make sense.