Ignacio Rodríguez Sánchez

With over a decade of experience in digital and performance marketing, Ignacio has worked across leading global tech companies, helping brands scale their presence and drive measurable growth in international markets. As Partner Director for EMEA at Aleph Holding, he leads strategic partnerships and oversees business operations across diverse regions — from Central Eastern Europe to Africa.

Ignacio’s career reflects a deep understanding of how global platforms and local markets intersect, combining strategic vision with hands-on leadership. Passionate about growth, innovation, and cross-cultural collaboration, he brings a unique perspective on how digital ecosystems evolve across regions and how brands can navigate this complexity to unlock real impact.

Presentation Title:
"From Inspiration to Optimization: The path to Performance on Pinterest"

Pinterest isn't just a place for inspiration—it's a performance powerhouse driving tangible results and measurable growth.
The Pinterest Path to Performance is your essential guide for turning inspiration into revenue. It shows advertisers how to unlock the platform’s full potential, from initial brand discovery to seamless conversion optimization.

By the end of this session, you'll gain a clear understanding of how to turn discovery into action and performance into profit on Pinterest. Together, we will address these critical questions:
• How can advertisers turn inspiration into measurable growth?
• How can you plan campaigns that truly perform?
• How can you execute smarter, not harder?
• How do you keep improving performance over time?